Amazon is testing a program that lets advertisers use search queries to retarget across the web, according to agency executives briefed about the pilot program. This capability is only available ...
Amazon is reportedly testing a program allowing advertisers to use search queries to retarget ads across the web, according to sources cited in an AdExchanger report. The capability is available via ...
Amazon’s Demand Side Platform (DSP) has many advantages for search marketers doing display. Here's what you need to know to get started. Amazon’s Demand Side Platform (DSP) might not be the initial ...
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