A controversial advertisement provokes backlash online. DNA testing service Ancestry is pulling an ad after an online backlash accusing it of whitewashing history and rape. The ad, which is called, ...

We've all seen the ads for genetic testing. They seem to come in two forms. In one, testing tells me more about the ancestors I expected to find; in the other, I have to exchange my kilt for ...

Ancestry is stepping up its consumer DNA testing using next-generation sequencing developed by Quest Diagnostics. The family history and consumer genomics company is relaunching its AncestryHealth ...

BETHESDA, MD – May 13, 2010 – Genetic ancestry testing is a practice that has become increasingly popular in the U.S. over the past few years. An estimated half-million Americans will purchase genetic ...

The Wirecutter, a popular product recommendation site, recently offered reviews about the leading genetic ancestry testing services. The big surprise? 23andMe, the popular genomics company, was not ...

Home DNA tests are an accessible way to gain an extensive understanding of your heritage, family history and diaspora. Tests are becoming increasingly affordable and genetic databases are expanding ...

Berkeley -- For many Americans, the potential to track one's DNA to a specific country, region or tribe with a take-home kit is highly alluring. But while the popularity of genetic ancestry testing is ...

You’ve probably seen that Ancestry commercial — the one where Kyle, who grew up German, takes a DNA test and discovers that his ancestry is mostly Scottish, and trades his lederhosen for a kilt. Or ...