From automotive engineering and styling to marketing and retail, Virtual Reality (VR) continues to surprise and delight. Forget glossy brochures and the pantomime of buying a new car. Game software ...

EVOX Images has launched the 6.0 version of its free virtual reality app RelayCars, which features an expansive and high-quality VR automotive library that allows users to tour the interior and ...

LukeRoss00 has been working some major quality of life improvements for the mod and it really shows in the latest version. Graphical settings can now be updated without requiring the game to be ...

The automotive industry continues to be a hotbed of innovation. Activity is driven by driver safety, passenger comfort and dependable interface between driver and vehicle, and growing importance of ...

Hit Rockstar games like Red Dead Redemption and Grand Theft Auto could one day get VR adaptations, but only when VR becomes "consumer's platform of choice". "I think in general these are all ...

Automakers are finding that testing their products in virtual scenarios allows them to increase the safety of their products, as well as decrease their time-to-market. From headlights to autonomous ...

Access to virtual reality is set to transform e-commerce in retail and marketing, according to a new report from Allied Business Intelligence Inc., resulting in a $1.8 billion market for these ...

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(TestMiles) – Hot Wheels Futura collaboration reimagines the Mitsubishi 3000 GT VR-4 as a collectible art car, fusing JDM culture with abstract graffiti art. When Graffiti Art Meets the Streets of ...

Gaming fans create a live-action film centering around Grand Theft Auto 5 in virtual reality, and it stars one of the title's main characters, Trevor Philips. Grand Theft Auto's most recent entry, ...

Virtual reality and augmented reality are all over the North American International Auto Show floor. Chevrolet, Ford, Honda, Mercedes-Benz and Volkswagen are all using the tech to show off their ...