What’s wrong with “Robotoy,”? Whether a trademark can be registered depends on its position on the spectrum, from the strongest -- fanciful to arbitrary to suggestive --- to the weakest – descriptive ...

Suppose you want to register a trademark that identifies a source of goods/services for your business. What if the trademark describes an ingredient, quality, feature, function, characteristic, or ...

Opinions expressed by Entrepreneur contributors are their own. When seeking a domain name that is memorable, easily searchable and available, many companies are looking toward descriptive domains as a ...

We’ve all been there. The Marketing team comes up with a shortlist of branding ideas for the latest product or service – and at the top of the list is a brand which is descriptive. As trade mark ...

In BSH Bosch und Siemens Hausgeräte GmbH v OHIM, the General Court has upheld a decision of OHIM rejecting a CTM application for ECODOOR for various household appliances, finding that the mark was ...

The Polish Supreme Administrative Court has held that SPIRYTUS REKTYFIKOWANY (Polish for 'rectified spirit') was not a fanciful mark, but merely a descriptive term informing the public of the ...