This week, the NFL announced that in the 2025 season they will use a digital measurement system to conduct chain measurements instead of bringing the chains onto the field. This change is expected to ...

The days of NFL officials stretching the chains to measure for a first down as the crowd waits in anticipation are over — and some fans are sad to see them go. Introducing the new virtual measurement ...

The NFL has replaced the traditional 10-yard chain measurement for first downs with a virtual system. The new system uses Sony's Hawk-Eye technology and six 8K cameras in each stadium to optically ...

The National Football League is replacing its on-field "chain gang" crew with a new innovative technology to decide ball placement and first downs during games next season. During the league's annual ...