Listeners love longer programming blocks, and they notice fewer commercials, shorter breaks and more music. Radio need not be all :60s. Thus says Clear Channel, summarizing one of the studies it ...
By fusing behavioral data, real-time analytics and generative AI, the industry is entering a new era: attention hacking at ...
At the dawn of television, brands were the benefactors of magic. Suddenly, there appeared this box in your house, and when you turned it on, you could see and hear another human being in your living ...
Every week host and restaurant owner Shawn P. Walchef talks with leaders in restaurant and hospitality about their secrets to finding success with customers and growing a brand online. In each episode ...
Are you intrigued by the world of video production and creation within advertising and digital media? The content development industry has rapidly evolved over the past two decades, fundamentally ...
Insurance may not be the most exciting topic. But insurance companies have created a competitive space where selling the promise of security is delivered through creative, memorable advertising ...
NEW YORK & SAN FRANCISCO--(BUSINESS WIRE)--A new type of creative agency that’s using AI and machine learning to optimize the creative process launched today, on a mission to make advertising as ...
Global network realignments in 2025 led to senior leadership elevations, cross-network role expansions, high-profile exits ...
The new asset management hub will be available in beta to Display & Video 360 customers at the end of July and to select YouTube Ads customers in September. Google will launch a central hub for its ...
The Super Bowl is known for football, but what some people come to watch are the great and creative commercials. Super Bowl LVIII was the most-watched telecast in history, drawing 123.4 million ...