Amperity, the leading AI-powered Customer Data Cloud, today introduced its Customer Data Agent, the first enterprise AI agent that combines AI insights with actionable results. Built on unified ...

Customer data platforms (CDPs), which historically acted as storage and cleanup tools, are turning into something more ...

Financial services data leaders face a fundamental paradox: they have unprecedented access to data assets, yet they continue ...

Driving customer value isn’t just about external focus. It also requires empowering our employees. When every employee is ...

Imagine being able to deliver rich, relevant customer interactions through anticipatory experiences. Informed by individual activity, you can create personalized offers at the right moment through the ...

The CDP market is expanding again in 2025 — but the action is with embedded tools and acquisitions, not fresh startups. The Customer Data Platform (CDP) industry is gaining fresh momentum in 2025 — ...

Customer connection has become the defining advantage in e-commerce as brands balance personalization, data, automation, and ...

Personalization wins loyalty. Loyalty programs thrive on real-time data and AI-driven insights, which help create tailored rewards that drive deeper customer connections. AI powers smarter rewards. AI ...

If your business is struggling to manage customer profiles and customer master data across different departments, Customer Master Data Management (CMDM) solutions could be the answer. These tools ...

Discover how to use AI and customer data ethically to strengthen trust, loyalty and long-term business growth. Learn practical ways to scale personalization and connection without sacrificing your ...

Explore generative AI in financial services: how it works, top use cases, customer experience gains, key risks, and ...

Every contact center provider tells me that customer satisfaction scores (CSAT) matters, but every customer service interaction confirms the opposite. This observation caused me to write “CX Doesn’t ...