I rely on data for clarity and risk transparency, but instinct shapes how I interpret it. My approach combines analytical ...

These three forces—intelligence, elasticity, and connection—are converging into a new operating model for marketing. AI is ...

In today's data-driven world, businesses face the challenge of managing vast amounts of information. Data warehousing has become a key solution as it allows organizations to store, access, and analyze ...

Ultimately, we are shifting to an environment where success lies in anticipating what customers want before they ask for it.

Privacy-first practices. Embrace privacy-first data strategies to build trust and adapt to evolving regulations like GDPR and CCPA. AI-driven insights. Use AI and ...

Privacy-first approach. Prioritizing privacy-first practices and compliance with privacy regulations creates consumer trust and enables better, more ethical data use ...

Businesses are racing to harness sprawling data across multiple cloud platforms. Ashitosh Chitnis stands at the forefront of this movement—an architect of scalable, enterprise-grade data solutions ...

Here are five practical success strategies to help businesses become truly data-driven by focusing on strategy, culture and simplicity over technology. Start with strategy, not tech, to become truly ...

In the context of B2B marketing, demand intelligence is a consolidation of data from various sources filtered through an actionable lens to provide critical insights. This data can be utilized to ...

Data-driven marketing in B2B has become more essential than ever in an industry that relies on measurements, personalization, and specific customer personas. So what is it exactly, and what are the ...

Central to robust MPS due diligence by advisers and wealth managers are good data.  This data section of our MPS Insights ...

Data and analytics leaders must build and address the adaptive and resilient data-driven business strategy and roadmap by improving the entire quintet of high-performance IT capabilities – application ...