Bar codes are making a comeback. Well sort of. They're not your traditional bar code. I had an opportunity to speak with execs at a Long Beach, Calif.-based advertising agency attempting to cozy-up to ...

The initiative by the standards organization could bring traditional 1D barcodes into the 2D world of data matrix and QR-codes. After five decades of barcode use at the point of sale, the technology ...

GS1 is a neutral not-for-profit standards body, working with about 150 countries around the world to administer a set of standards for uniquely identifying products, locations and companies. Its ...