Created by Billington Cartmell the campaign aims to bring to life the product’s intense flavour with the supporting lines ‘Ever made out with a watermelon?’ and ‘Ever had spearmint electrify your kiss ...

TikTok has fueled the explosion of innocuous fitness trends like “hot girl walks” and “biohacking.” But health experts worry a new facial fitness craze could become more harmful than beneficial: ...

That innocent pack of gum sitting in your pocket might be doing more than freshening your breath. While most of us reach for gum without a second thought, this seemingly harmless habit can trigger ...

Thousands of tonnes of plastic pollution could be escaping into the environment every year . . . from our mouths. Most chewing gum on sale is made from a variety of oil-based synthetic rubbers—similar ...

It’s been used for centuries as a medicinal resin, long before ‘gut health’ was a buzzword — but studies now back up its benefits.

EXTRA ® gum introduces EXTRA Ritual Packs – limited-edition activity pouches designed to help students build better study rituals that stick. Available in three playful themes – Pop Art, Gumigami, and ...

Young men are buying “Facial Fitness” chewing gum that promises to bulk up their jawlines. But dentists say the products are not particularly effective or safe. By Callie Holtermann A square-jawed ...