Google is giving us about a year to switch over from the old Google AdWords API to the newer Google Ads API. The Google Ads API replaced the AdWords API when Google released it as a beta I believe in ...

So we are deep into the Google Ads API by now. Starting July 31, 2022 all requests to the AdWords API will fail, so if you have not upgraded yet, time has run out ...

Internet giant Google has announced it will make its Google AdWords API free to advertising agency partners, changing a previous policy that saw partners charge for access. The API allows partners to ...

Google recently announced that the current Google AdWords API will sunset on April 27, 2022. Anyone using this API will need to migrate to the Google Ads API by that date. While the new API has a lot ...

Google will keep the voluntary commitments it made with the Federal Trade Commission (FTC) in 2012 to remove certain clauses from its AdWords API Terms and Conditions and provide a mechanism for ...

Google this morning announced a number of changes in the way it deals with advertising agencies around the world, from small search marketing shops to large traditional marketing household names.