MOUNTAIN VIEW, Calif.--(BUSINESS WIRE)--Origami Logic today announced the general availability of the Fall 2016 release of its Marketing Signal Measurement Platform. Thousands of marketers and the ...

The marketing world is undergoing a transition from a customer experience built on traditional IT systems to one that leverages graph-based technology. What does this actually mean? For the better ...

The behavior graph is a dynamic, real-time representation of consumer actions that offers a more accurate understanding of intent compared to traditional demographic-based models. Artificial ...

With so many marketing channels available today, it can be challenging to understand the benefits, downsides, and quirks of them all. It seems like every month there is a new trend – what’s hot today ...

Knowledge graphs are reshaping how we organize and make sense of information. By connecting data points and revealing relationships between them, these powerful tools are transforming industries, from ...

Data plays an integral role in the success of a marketing campaign. Without data, it's impossible to understand what your customers want or how they interact with your brand online. Modern businesses ...

Major leap in the integration of TransUnion and Neustar marketing capabilities allows company to deliver more accurate identity resolution and demographic enrichment CHICAGO, Jan. 04, 2024 (GLOBE ...