Microsoft Advertising remains the underappreciated gem in the digital advertising landscape. While Google Ads dominates search globally, Microsoft’s ad platform has quietly built a significant ...

Brands and agencies can increase sales by connecting AI-powered budget allocation with Microsoft’s intelligent Automated Bidding SAN FRANCISCO--(BUSINESS WIRE)--Marin Software, a leading omni channel ...

Retail Media Creative Studio generates banner ads in seconds using a product's URL, then uses AI algorithms for in-flight optimization. Microsoft is launching a new AI-powered solution that ...

Microsoft Monetize’s suite of advanced productivity tools launched on Monday to anticipate advertising demands rather than meeting them. As AI reshapes monetization, the industry will require tools ...

Microsoft's AI Trace research project introduces a new approach to training and automatically optimizing AI-run systems. The company demonstrates how it can be used in building an AI agent for games, ...