The SEMA Show attracts over 160,000 attendees from 140 countries on an annual basis for good reason: It is known for unveiling new products, showcasing cutting-edge technologies, and highlighting the ...

Joe Pace, a well-known custom and movie car builder in the Kansas City metro has died.

Heavily modified performance cars promise instant speed and individuality, yet the real cost of those upgrades often surfaces ...

To celebrate what would have been the 100th birthday of custom car building legend George Barris (1925–2015) the 2025 Grand National Roadster Show (GNRS) decided to pay tribute by hosting a collection ...

NASHVILLE, Tenn., Oct. 31, 2023 /PRNewswire/ -- Bridgestone Americas (Bridgestone) today announced it has teamed up with automotive YouTuber and Instagram star Dustin Williams on four custom car ...

SEO optimization might do wonders for marketing. But if you're even remotely involved in the aftermarket automotive space, there's no better good PR than a proper custom car build. That's why even if ...

Detroit Autorama, called "America's Greatest Hot Rod Show," marks its 73rd year in 2026. It's scheduled for Feb. 27-March 1 ...

Forbes contributors publish independent expert analyses and insights. Michael Teo Van Runkle is a journalist who covers the auto industry. On the streets of West LA, driving a Land Rover ...

Building a custom car is very rarely easy, and the more extensive the customization, the more difficult it can be. Nevertheless, Ironworks Speed and Custom in Bakersfield, California aims to ...

Custom grilles are touchy things since you're dealing with the "face" of the car. There's really very little middle ground on them—they either work to improve the look of the car, or they just feel ...

Imagine pouring your heart, soul, and wallet into building your project car and creating your dream custom ride only to watch someone sideswipe it at an intersection. Heartbreak aside, you are now in ...

California customizer Gene Winfield, who chopped the tops of something like 800 1949 to 1951 Mercury coupes and made them all look way cooler, has passed away at the age of 94. Winfield was a true ...