Media coverage is powerful because it tells potential customers that you’re trustworthy. If you snag a feature on Good Morning America, people automatically place their trust in you. This is a recipe ...

A business will typically prepare a press kit in conjunction with some important announcement to be made in a public forum—at the company’s headquarters, at a hotel, at a conference—to which members ...

One of the fastest, easiest, and most effective ways to present yourself as an artist, and will quickly tell any organization or booking agency whether or not you're worth the investment, and not ...

Public relations professionals like you are always trying to grab journalists’ attention and keep your brand in the spotlight. Creating press kits and media kits is one of your most important ...

Press kits are like business cards. If you don't have one, you have no way to make an introduction and no way to provide valuable information to people with whom you want to do business A "press kit" ...

ATLANTA, GA, July 24, 2024 (EZ Newswire) -- Today, Press Hook, a two-sided media relations platform directly connecting thousands of brands and journalists, announced an app for Shopify merchants, the ...

Content marketing is an increasingly popular method of establishing yourself as a thought leader and attracting new leads to your product or service. A full content strategy often includes reaching ...

Opinions expressed by Entrepreneur contributors are their own. “Do you have a press kit I could check out?” When a journalist asks you that question, the answer needs to be “yes.” Press kits eliminate ...

Imagine you arrive at the Four Seasons on Doheny for your first press junket. The journalists are already there, ready to interview you on what is sure to be the summer’s biggest blockbuster. But how ...