I have bad news for my fellow rage baiters: We may be seeing the peak of the rage-bait bubble. I'm advising you to exit your rage-bait positions and go long on earnest posting through at least 2027.

Rage bait is the word of the year - Photo by Dilara Irem Sancar/Anadolu via Getty Images Every December, Oxford University Press encapsulates the previous year with one word and crowns it word of the ...

The Oxford University Press has selected "rage bait" as its word of the year, in a nod to how easily digital indignation can be manipulated to create engagement in online content. The phrase was ...

‘Rage bait’ is the Oxford English Dictionary publisher’s Word of the Year for 2025. Oxford University Press analysis showed use of the phrase has tripled in the past 12 months. After 'brain rot' took ...

The Oxford Word of the Year for 2025 is “rage bait,” selected after a public vote and linguistic analysis The term is defined as online content deliberately designed to elicit anger or outrage to ...

You're currently following this author! Want to unfollow? Unsubscribe via the link in your email. I have bad news for my fellow rage baiters: We may be seeing the peak of the rage-bait bubble. I'm ...