Site structure is crucial for any enterprise SEO service to implement, but the essential optimizations go well beyond the scope of what’s seen in traditional corporate SEO. An enterprise site must ...

Google’s John Mueller, in an SEO office-hours hangout, was asked about site navigation and the consequences of making big changes. Mueller recommended the pyramid site structure and discussed the pros ...

The better your site structure, the better your chance of higher ranking in the search engines. Every website has some “structure.” It might be a rigorous and streamlined structure, or it may be a ...

Has your organic traffic looked like this over the past couple of years? I’ve evaluated a handful of global websites negatively impacted by core updates related to page experience, helpful content, ...

Looking for insights not easily gleaned through spreadsheets and raw data? Columnist Dave Davies explains how to use Gephi, a data visualization tool, to create a visual representation of your site ...