The “Let Gen Z Write Your Marketing Script” trend is being used by everyone from museums to furniture stores — and it’s bringing in the views. The videos show a person of a certain age using Gen Z ...
"We let our Gen Z intern write the marketing script," said Mandai Wildlife Reserve in its latest social media video. The video then went on to feature Suresh and Joseph, two (seemingly reluctant) ...
The ‘Letting Gen-Z Write Our Marketing Script’ campaign by Fabric Social won Gold in Social Entertainment & Content and Silver in Social Use of Video at The Drum Awards, leveraging Gen-Z humor to ...