Personalization should be built around developing empathy. It’s about understanding your customers. I recently took part in a panel discussion on personalization in the retail industry. The panel ...
The Fast Company Executive Board is a private, fee-based network of influential leaders, experts, executives, and entrepreneurs who share their insights with our audience. BY Marie Hattar Have you ...
The retail landscape is as diverse as the collection of people that make up the industry. At times, however, it can feel like we’re so focused on our own narrow corner of the market that we lose sight ...
Do you remember the first time you received a personalized ad? Perhaps you had recently discussed a product with a friend, and the next day you received an ad on social media for that product.
As AI raises expectations for speed and relevance, retailers must prove personalization works in the moment.
Cookie loss and rising privacy demands are pushing personalization into distributed, privacy-first architectures.
Personalized dining experiences mean something different for every restaurant, but it all starts with the right technology ...
We know by now that change is inevitable. But transformation isn't always seen that way. In other words, technology and society will continue to push change—that's a given. However, transformation ...
While Macy’s has spent the last few months diving into a new corporate transformation effort, the retailer’s digital overhaul has been ongoing for several years. This includes a massive redo of Macy’s ...