Last week, I posted my own advice for writing an email subject line. However, I also forwarded the question to a REAL expert, the sales guru/trainer/author extraordinaire Keith Rosen. Here's what he ...

A boring email subject line might mean that your email will never be read. “You do have to grab enough attention with the subject line to make it worth your reader’s time,” Marc Cenedella, CEO of ...

If you’re like me, you leave email subject lines for last. In short: They’re difficult to write. You need to keep them short and sweet but still make sure that they scream “read me!” How do you do ...

Many email marketers consider the subject line to be the single most important factor in an email campaign’s success. I’m not sure I would go quite that far, but it is a key factor in whether your ...

The most effective e-mails--business and personal--tend to be brief, focused and, in some fashion, compelling. But even the most finely crafted missive is only as effective as its subject lines--the ...

You log into your work email, only to be greeted by an email titled “REQUEST.” *Gulp* You’d much rather move it to the “Trash” folder than open it. Certain ...

Picking the best subject line in an email can make a difference between an email getting opened, and tossed in the trash. Career experts told Business Insider how to communicate effectively in the ...

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If emails with those subject lines landed in your inbox, would you open them? If I told you the first email came from President Obama’s re-election campaign and the second was from Urban Outfitters, ...

No matter how well an unsolicited email is crafted, the cold reality is that it’s likely to end up in the recipient’s trash folder, unread, if the subject line falls flat. We asked executives who ...

People receive hundreds of e-mails a day, if not more, which means marketers face steep competition when launching an e-mail promotion, sending out a newsletter, or revealing a new product or service ...